Nachdem DINO Entertainment (2001) und Ehapa (2009) sich bereits am TOGGO Magazin versuchten, wird die Medienfabrik Gütersloh zukünftig das Kindermagazin für Super RTL produzieren. Die erste Ausgabe des neuen, alten Heftes soll bereits am 11. November am Kiosk liegen. Das “Toggo Magazin” wendet sich an Kids im Alter zwischen 6 und 10 Jahren und bietet auf 52 Seiten Reportagen, Comics und Neuigkeiten zu Stars, wie sie auch im TV auftreten. Die Auflage beträgt 100.000 Exemplare. Die Medienfabrik Gütersloh, die bereits das Big Brother Magazin produzierte, gehört zum Medienkonzern Bertelsmann, der wiederum über sein Tochterunternehmen RTL Group auch 50 Prozent an Super RTL hält. Die verbleibenden 50 Prozent nennt Disney sein eigen.
TOGGO Magazin, zum Dritten
geschrieben von am 27. Okt, 2010 in Jugendpresse, Kindermarketing, Musik, TV
Tags: DINO, Disney, Ehapa, Medienfabrik, SuperRTL
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ROXXO, der kleine Blog zum Kinder- und Jugendmarketing, informiert regelmäßig über aktuelle Entwicklungen und Trends aus den Bereichen Social Networks, Jugendmedien, Trendforschung und Jugendstudien. Hier finden Sie Meinungen, Tipps und auch aktuelle Fragen als Anregung für Ihre tägliche Arbeit mit der jungen Zielgruppe.
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